Building a Business

In this blog post, I'm going to give you a rundown of the essential equipment and gear you need to film a high-quality course at home—all for under $1,000.

A helpful guide on deciding the best format for your product such as the traditional course format, webinar, membership, workshop, and 5 more!

There are endless books on marketing and business. We’ve done the reading for you... here are the 9 books you need to read if you have a digital brand.

In this article, we'll introduce you to Kajabi and show you how easy it is to create and sell online courses with this platform. We'll also provide a few tips for getting started.

The risks you're taking by frequently discounting your course and how to get your customers to buy your course for full price.

An in-depth explanation of why it is so important to build an audience before you build or launch an online course.

A walkthrough of the crucial step of identifying what you stand for as a business and how you want to come across to your customers.

What you can do as a business to ensure your customers that there is little to no risk associated with buying your product.

The process we use to create a new brand to be consistent with your business's core values and compelling enough to attract customers.