(1:04) - Overview of the Mother Figure brand and Madison Pinebird.
(3:10) - Madison’s transition from in-person events to a digital brand.
(5:28) - Timeline of starting the brand.
(10:25) - Madison’s challenges for trying to carve her niche in a competitive field.
(15:52) - Key areas to Madison’s success.
(17:34) - Ways Madison has differentiated her brand from others in her space.
(20:31) - Sharing personal vs educational content on social media.
(22:14) - Why people crave personal stories from digital brands.
(24:37) - Practical ways to share personal stories on social media.
{27:28) - How Madison differentiates content between stories, posts, and reels.
(32:23) - Madison’s recent purchase of $100 or less that’s positively impacted her life.
(34:30) - The platform Madison’s business couldn’t live without.
