Episode
7
Kelley Hartnett (Tall Tree Collective)
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Show Notes

On this episode of Her Digital Brand©, we interview copywriting expert Kelley Hartnett, founder of Tall Tree Collective. Kelley is a dear friend of our podcast and will give tips to help you up your copywriting game, increase your conversions and opt-ins, and make your copy stronger. You can reach out to Kelley on her website (talltreecollective.com).

On this episode...

(2:10) - Kelley discusses how she got into copywriting.

(3:27) - Kelley shares how Story Brand has helped her copywriting.

(4:40) - Kelley discusses her various roles.

(5:38) - Kelley shares how being a psychology major has helped her writing.

(7:02) - Kelley shares some advice on how to be a better writer.

(15:13) - Kelley discusses ways to write more empathically.

(20:44) - Kelley shares more tips on how to be a better writer.

(22:14) - Kelley discusses writing copy on buttons.

(26:01) - Kelley continues to give tips on how to be a better writer.

(28:13) - Kelley shares her process for identifying possible customer objections.

(35:18) - Kelley shares what purchase she’s recently made (less than $100) that’s been the most impactful to her.

(37:00) - Kelley discusses which platform or app she uses that she could not live without.

(40:15) - Kelley shares which movie/show she’s been binging lately.

Resources:

Next up on Her Digital Brand:

009 - Tiffany Tippin (Mommy Labor Nurse)
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008 - Overcoming Objections from Your Audience
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007 - Kelley Hartnett (Tall Tree Collective)
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